Prof. Dr.Berthold H. Hass
Dr.Julia Weidenbach
Stefan Götz
Maria Vietzke
Magda Lena KurtzM.A.
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Welcome Listen We are pleased to welcome you to the website of the Chair of Media Management and Marketing! In the following, you will find some information with regard to everything about our chair as well
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opening of STUBBS and our STUDYasU project All News Stand at the market of opportunities 09/04/2023 STUDYasU will have a stand at the market of opportunities on September 11th, 2023. ERASMUS staff week and
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countries of origin is scarce. Effects of emigration such as decreasing unemployment on local labour markets or an increase in remittances are more and more debated in relation to the socio-political outcomes [...] countries of origin and the unequal conditions for the competition for labour in the EU’s single market. The research project aims to find out whether and how the free movement of persons and its effects
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social counseling, the EUF facilitates integration into the German higher education system, the labor market and society. Program Application Team Alumni Information STARTS JUNE 2024 More Information about
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Berlin: Weed. 2007. In or Against the Market? Is Fair Trade a neoliberal solution to market failures or a practical challenge to neoliberal trade and the free market regime in general? (Study written for [...] Development (WEED e.V.) – Research and campaign work on international financial markets, publication of two studies on financial market regulation and global governance 2005-2006: University of California, Berkeley [...] t für Globalgeschichte und vergleichende Gesellschaftsforschung 25 (5), 18–35. * 2015. "Marketing marketization: The power of neoliberal expert, consulting, and lobby networks", Zeithistorische Forsch
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subdivided into three fields: Basic marketing knowledge is imparted in the teaching sessions of Strategic Marketing, International Marketing, Consumer Marketing, Business Marketing (all offered by SDU) as well [...] advertizing, affiliate marketing, etc., require a much stronger market orientation, so that even the media management benefits from a closer interlinking with the field of marketing. Against this backdrop [...] area of specialization in "Marketing & Media Management" imparts comprehensive media and marketing knowledge. In this context, the basis involves the requirements of marketing and, in particular, of the
fileadmin/content/institute/iim/dokumente/forschung/danish-german-working-paper-series/5-danish-german-research-paper-no.-5.pdf
concepts and test if the definitions also reflect special market contexts such as platform markets. Platform markets are characterized by different market sides which are connected by network effects. Combining [...] potential. First the e-mobility market will be illustrated and reflected in front of the platform markets characteristics: We see the e-mobility market as a young platform market in its mobilization phase. [...] acknowledging market characteristics. We test the resulting concept which we call “business model wheel” for the e-mobility market which we have chosen as an example for platform markets with strong network
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in: Journal of Common Market Studies , Vol. 53, No. 4. Bickerton, C./ Hodson, D./ Puetter, U. (2015), Something new: A rejoinder to Frank Schimmelfennig , in: Journal of Common Market Studies , Vol. 53, No [...] lists of the most read articles of the Journal of European Public Policyand the Journal of Common Market Studies (JCMS) respectively. The JCMS article and the book 'The new intergovernmentalism: states [...] participated in the European Commission funded FP7 project 'bEUcitizen ' and led the research themes ‘Market constraints and political choice’ and ‘Democratic parliamentary control in times of crisis’ and was
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the module: ● Introduction to energy markets: ○ oil & coal ○ natural gas & LNG ○ carbon (EU ETS) ○ electricity market ● How to trade energy & why ○ Markets & market participants ○ Instruments & products [...] analysis ○ technical analysis ○ Market Channel Optimization ○ Optionality in energy markets & delta hedging ○ Portfolio management & trading in not fully liberalized markets ● Case Studies ○ applying concepts [...] aspects of many the different energy markets globally and learn about the various methods used to analyse and instruments available to trade liberalized commodity markets. The lecturers will also provide insights
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concepts and test if the definitions also reflect special market contexts such as platform markets. Platform markets are characterized by different market sides which are connected by network effects. Combining [...] acknowledging market characteristics. We test the resulting concept which we call "business model wheel" for the e-mobility market which we have chosen as an example for platform markets with strong network [...] Beckmann, O. & Royer, S.: Business Models and Impact of Different Market Contexts: Towards an analytical framework for researchers and practitioners, 2016 Listen [PDF - Download] The focus of this research